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Afrobillboard

Afrobillboard

Fuad Seid / August 21, 2025

Afrobillboard

Afrobillboard is a marketplace platform similar to Made-in-China, built to showcase African products and connect sellers with buyers globally. The platform eliminates the need for individual seller dashboards—product listings and negotiations are fully managed by the company.

Project Structure

The application follows a React + Laravel architecture:

  • Frontend: React (for dynamic UI)
  • Backend: Laravel (API + business logic)
  • Database: MySQL
  • Authentication: Laravel Socialite for Google login + custom authentication
  • State Management: Redux Toolkit

Features

Marketplace Management

  • Centralized Product Listings: Products posted under company management, no separate seller pages
  • Influencer-Driven Marketing: Products linked to influencers for visibility
  • Company-Negotiated Deals: Buyers interact with the company directly

User Experience

  • Guest Checkout: Purchase without account creation
  • Smart Search & Filters: Discover products by category, influencer, or region
  • Multilingual Support: English + Portuguese (in progress)

Admin Features

  • Product & Order Management
  • Payment Tracking
  • Coupon & Discounts System
  • Reviews & Feedback

Technology Stack

Frontend

  • React: Component-based UI
  • Redux Toolkit: State management
  • React Router: Navigation
  • Axios: API requests

Backend

  • Laravel 10: REST API with business logic
  • Sanctum: Authentication tokens
  • Socialite: Google authentication
  • MySQL: Relational database
  • Redis: Queue management

Deployment

Explore the platform at Afro-Billboard.com